The Public Relations and Event Planning minor is an excellent choice for students who are interested in communication management and coordinating events for small and large business entities and non-profit organizations. You will learn how to write and produce public relations materials including: news releases, media kits and fundraising proposals. You will gain an understanding of different social media techniques and their application in public relations practices. Event planning coursework will focus on coordinating and promoting events, including, new conferences, fundraising and community outreach.
The Public Relations and Event Planning minor is not a degree program but complements degrees in Convergent Media, Strategic Communication and other fields.