Mission Statement
The School of Business Administration distinguishes itself from business schools at other regional, teaching-focused universities by focusing on the development of business leaders with critical thinking skills and ethical values in a region that has been underserved in the business education area, needs economic development, and contains geographically place-bound students.
View the School of Business Administration Strategic Plan
To achieve this mission, we will focus on the following:
- Enhancing close interaction between faculty and students with quality teaching that emphasizes academic excellence and student success
- Preparing students for in-demand, 21st-century job success in our region and more generally, in the global marketplace
- Providing students with opportunities to develop entrepreneurial skills
- Engaging the business community and region
- Sustaining scholarship by all faculty that is impactful and of high quality, particularly applied integrated and pedagogical research
- Offering both online and on-campus business programs at the undergraduate and graduate levels
SBA Profile
- Male: 54.9%
- Female: 45.1%
- Full-Time: 73.2%
- Part-Time: 26.8%
- White: 82.8%
- Nonresident Alien: 5.7%
- Black: 4.2%
- Hispanic: 2.7%
- Other/Unknown: 4.6%
- Average ACT: 22.2
- Avg. Age (UG): 25.1
- Avg. Age (GR): 34.8
First-Time Freshman Retention Rate: 78.4%
6-Year Graduation Rate – Undergraduate: 63.75%
First-time CPA pass rate for accounting majors: 51%
Average Starting Salary – Undergraduate: $39,788 (all majors)
- Accounting: $41,000
- Finance: $37,500
- Marketing: $35,500
- Information Systems: $44,909
- Management: $31,000
Learning Goals - Bachelor of Business Administration (BBA) Program
- Objective 1 - Plan, compose, evaluate, and analyze written business documents for specific audiences.
- Objective 2 - Research, strategize, create, and present business and technical presentations in various organizational settings and cultural environments.
- Objective 3 - Employ ethical written and oral strategies that are tactful, courteous, and positive and that maintain goodwill.
- Objective 4 - Use effective interpersonal skills in teamwork, group dynamics, and leadership situations.
- Objective 1 - Identify and implement ethically sound judgment relating to business practices.
- Objective 2 - Know how individual and organizational ethical behavior impacts corporate reputation and profitability.
- Objective 1 - Identify global issues facing businesses and articulate the impact of diverse global issues on business decisions.
- Objective 2 - Identify unique cultural, political, economic and technological challenges encountered by businesses and make sound business decisions considering these perspectives.
- Objective 1 - Identify applicable regulatory issues, understand their impact on business, and make sound business decisions considering them.
- Objective 2 - Identify applicable legal issues, understand their impact on business, and make sound business decisions considering them.
- Objective 1 - Use appropriate statistical tools common in business (to analyze and interpret data, identify trends and relationships, and convey statistical significance and confidence levels) to make sound business decisions.
- Objective 2 - Use graphs and represent data trends and relationships among variables as a basis for sound decision-making.
- Objective 3 - Construct, interpret, and analyze financial statements to make recommendations or draw conclusions to make sound business decisions.
- Objective 4 - Use and draw conclusions from financial and business tools (e.g., "what-if" scenarios and sensitivity analysis) in making business decisions.
- Objective 1 - Demonstrate computer fluency in business software applications and decision support technologies used in today's business environment.
- Objective 2 - Demonstrate the socio-technical (people, technology, and managerial) approach to managing information systems. technology concepts and the critical, strategic systems needed for competitive advantage in today's business enterprise.
- Objective 3 - Utilize information technology concepts and the critical, strategic systems needed for competitive advantage in today's business enterprise.
