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Mission Statement

The School of Business Administration distinguishes itself from business schools at other regional, teaching-focused universities by focusing on the development of business leaders with critical thinking skills and ethical values in a region that has been underserved in the business education area, needs economic development, and contains students that are geographically place-bound. 

To achieve this mission, we will focus on the following:

  • Enhancing close interaction between faculty and students with quality teaching that emphasizes academic excellence and student success
  • Preparing students for in-demand, 21st-century job success in our region and more generally in the global marketplace
  • Providing students with opportunities to develop entrepreneurial skills
  • Engaging the business community and region
  • Sustaining scholarship by all faculty that is impactful and of high quality, particularly applied integrated and pedagogical research
  • Offering both online and on-campus business programs at the undergraduate and graduate levels

SBA Profile

  • Male: 54.9%    
  • Female: 45.1%                         
  • Full-Time: 73.2%      
  • Part-Time: 26.8%      
  • White: 82.8%
  • Nonresident Alien: 5.7%
  • Black: 4.2%
  • Hispanic: 2.7%
  • Other/Unknown: 4.6%
  • Average ACT: 22.2
  • Avg. Age (UG): 25.1
  • Avg. Age (GR): 34.8

First-Time Freshman Retention Rate: 78.4%

6-Year Graduation Rate – Undergraduate: 63.75%

First-time CPA pass rate for accounting majors: 51%

Average Starting Salary – Undergraduate: $39,788 (all majors)

  • Accounting: $41,000 
  • Finance: $37,500 
  • Marketing: $35,500 
  • Information Systems: $44,909
  • Management: $31,000

Learning Goals - Bachelor of Business Administration (BBA) Program

  • Objective 1 - Plan, compose, evaluate, and analyze written business documents for specific audiences.
  • Objective 2 - Research, strategize, create, and present business and technical presentations in various organizational settings and cultural environments.
  • Objective 3 - Employ ethical written and oral strategies that are tactful, courteous, and positive and that maintain goodwill.
  • Objective 4 - Use effective interpersonal skills in teamwork, group dynamics, and leadership situations.

  • Objective 1 - Identify and implement ethically sound judgment relating to business practices.
  • Objective 2 - Know how individual and organizational ethical behavior impacts corporate reputation and profitability.

  • Objective 1 - Identify global issues facing businesses and articulate the impact of diverse global issues on business decisions.
  • Objective 2 - Identify unique cultural, political, economic and technological challenges encountered by businesses and make sound business decisions considering these perspectives.

  • Objective 1 - Identify applicable regulatory issues, understand their impact on business, and make sound business decisions considering them.
  • Objective 2 - Identify applicable legal issues, understand their impact on business, and make sound business decisions considering them.

  • Objective 1 - Use appropriate statistical tools common in business (to analyze and interpret data, identify trends and relationships, and convey statistical significance and confidence levels) to make sound business decisions.
  • Objective 2 - Use graphs and represent data trends and relationships among variables as a basis for sound decision-making.
  • Objective 3 - Construct, interpret, and analyze financial statements to make recommendations or draw conclusions to make sound business decisions.
  • Objective 4 - Use and draw conclusions from financial and business tools (e.g., "what-if" scenarios and sensitivity analysis) in making business decisions.

  • Objective 1 - Demonstrate computer fluency in business software applications and decision support technologies used in today's business environment.
  • Objective 2 - Demonstrate the socio-technical (people, technology, and managerial) approach to managing information systems. technology concepts and the critical, strategic systems needed for competitive advantage in today's business enterprise.
  • Objective 3 - Utilize information technology concepts and the critical, strategic systems needed for competitive advantage in today's business enterprise.